I want to share with you a short tea video:
It’s about three years old, but still relevant today.
Many households in Japan don’t have a kyusu anymore. The convenience of bottled tea dealt a big hit to loose leaf tea.
Fortunately, the situation has improved over the past years. First it was due to the growing popularity of matcha, and then I believe that it was the result of the effort of tea lovers worldwide as well as members of the tea industry.
Now, a good opportunity for the revival of Japanese tea will be at the Tokyo 2020 Olympics.
The government has a goal of 40 million incoming tourists that year. It would be a record.
Hopefully many of those tourist will experience Japanese loose leaf tea, and maybe some of them will fall in love with it.
All it took for me was to try a well made genmaicha from a friend while I was a foreign student in Japan. I didn’t even see the kyusu itself.
What was your first memorable contact with Japanese tea?